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TechCrunch reports: “Tumblr is making the move to WordPress. After its 2019 acquisition by WordPress.com parent company Automattic in a $3 million fire sale, the new owner has focused on improving Tumblr’s platform and growing its revenue. Now Automattic will shift Tumblr’s back end over to WordPress, Automattic said in a blog post published on Wednesday. The company clarified that it will not change Tumblr into WordPress; it will just run on WordPress.”

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