West Hollywood,
Calif. – Citysearch, the online
city guide unit of IAC (NASD: IACI), announced on Monday that it has made an investment in
OrangeSoda, a provider of online search marketing and search engine
optimization services.
Financial details of the investment were not disclosed.
The company also said it partnered with OrangeSoda to launch CityGrid Complete,
a new online ad solution for local businesses that includes search engine
optimization and marketing.
CityGrid is aggregating more than 500,000 paying
advertisers, enhanced listings and content for 15 million businesses, and
reaches more than 140 million unique monthly visitors across 100 Web and mobile
sites.
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