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Virtual Product Placement Ads Are Coming To Amazon Prime Video And...
TechCrunch reports: "Announced at this month’s NewFronts, Amazon and Peacock demonstrated new ad formats that use similar virtual product placement (VPP) tools, a post-production...
‘The Last Of Us’ Becomes Sky’s Most-Watched U.S Finale Of All...
Deadline reports: "The Last of Us has become Sky’s biggest finale audience for a U.S. debut series of all time. According to the pay-TV...
More Than 100k YouTube Channels Are Now Linked To Online Shops
Music Ally reports: "Like other video and social platforms, YouTube is *very* interested in shopping at the moment. The company’s latest blog post includes...
Mario Is Moving Away From Mobile Games, Reveals Nintendo’s Shigeru Miyamoto
Variety reports: "As Nintendo takes its shot at the box office with “The Super Mario Bros. Movie,” the first animated film featuring the iconic...
YouTube 2023 Upfront: Platform To Launch Unskippable 30-Second Ads On TVs,...
Variety reports: "YouTube’s biggest ad innovation for 2023? It might be borrowing a well-worn page from old-fashioned linear TV. At the YouTube Brandcast upfront...
Apple Music Classical Is Now Available Globally
Engadget reports: "Apple Music Classical is now available for download globally with more than 5 million tracks. Offered as part of an Apple Music...
Warner Chappell Strikes Exclusive Publishing Deal With Kevin Hart’s Entertainment Company...
Music Business Worldwide reports: "Warner Chappell Music (WCM) and Kevin Hart’s media company HARTBEAT, have entered into an exclusive music publishing partnership. Under the...
Meta Quest 2 Gets Exclusive VR Series ‘Scream Park’ From Entertainment...
Tech Crunch reports: "Premiering on October 8, entertainment studio BlackBox TV is releasing a short-form series exclusive to Meta Quest TV and in Meta...
Meta Officially Rolls Out Its New Metaverse ID System
Tech Crunch reports: "Meta, formerly Facebook, has officially rolled out what it’s calling Meta accounts and Meta Horizon Profiles. The global launch will be...
NBCUniversal Inks Deal With Meta To Bring Peacock, ‘The Office’ And...
Variety reports: "Ready to mingle with the Dunder Mifflin gang in virtual reality? Meta, looking to spark broader interest in VR, announced a partnership...
