San Mateo, Calif.
– According to data from mobile ad network AdMob, mobile Web traffic
generated by users of mobile devices running Google’s (NASD: GOOG) Android operating system
was greater than traffic from Apple (NASD: AAPL) iPhone users in March in the U.S.,
TechCrunch reported.
Android accounted for 46% of U.S. mobile Web traffic in March,
compared with 39% for the iPhone — although international traffic figures show
the iPhone on top with 46% to Android’s 22% of market share.
Overall, AdMob reports that total worldwide mobile Web traffic increased 18% month-over-month.
The
report further notes that 34 Android devices from 12 manufacturers were available
in March, and that 11 devices accounted for 96% of all Android traffic.
The
Motorola Droid was the top Android handset in March, generating 32% of all
Android traffic, while Google’s own Nexus One drove just 2% of traffic.
Related Links:
http://snipurl.com/vtxv1
http://snipurl.com/vtxul
(TechCrunch)
Google is trying to buy AdMob and making a strong push for AdMob to be represented on it’s Android platform. What AdMob does is extrapolate their ads to try to measure market share, but that is a bit misleading in this case because their penetration has been higher on Android platforms than the iPhone and continues to accelerate at a disproportionate rate. AdMob isn’t the exact proxy for internet surfing that they imply.
Bottom line: iPhone and Android are both doing fine, but I don’t think anyone with a website or even an anecdotal observer of users thinks the iPhone isn’t generating the most traffic.
Feels like, in each and every tech and gadget avenue, google is dominating. Let see what more they can offer.