San Mateo, Calif.
– According to data from mobile ad network AdMob, mobile Web traffic
generated by users of mobile devices running Google’s (NASD: GOOG) Android operating system
was greater than traffic from Apple (NASD: AAPL) iPhone users in March in the U.S.,
Android accounted for 46% of U.S. mobile Web traffic in March,
compared with 39% for the iPhone — although international traffic figures show
the iPhone on top with 46% to Android’s 22% of market share.
Overall, AdMob reports that total worldwide mobile Web traffic increased 18% month-over-month.
report further notes that 34 Android devices from 12 manufacturers were available
in March, and that 11 devices accounted for 96% of all Android traffic.
Motorola Droid was the top Android handset in March, generating 32% of all
Android traffic, while Google’s own Nexus One drove just 2% of traffic.