Video recommendation provider Taboola today announced it has completed a $10 million Series C round of funding led by Marker LLC, with participation from existing investors including Evergreen Venture Partners and WGI Group.
The company said the funds will go toward its international growth strategy and to further improve the products it provides to digital publishers.
Taboola said it creates 500 million recommendations each day, which are served to more than 130 million users per month. Among the company’s existing partners are the Wall Street Journal, the New York Times, CNN, the Hollywood Reporter, Billboard.com, Bonnier, Bloomberg, BusinessWeek, Boston.com, Fox Television, Hearst, Gannet and USA Today.
Marker LLC was founded by Rick Scanlon and Thomas Pompidou. Its investment in Taboola was made via the Lantern Portfolio, an early stage investment vehicle focused on disruptive companies with high growth potential. Lantern is jointly managed by Marker, Yuval Shahar and Ohad Finkelstein, the latter of whom joins Taboola’s board.
“I’m excited to be working with Mr. Finkelstein and our funding partners,” said Adam Singolda, founder and CEO of Taboola. “Our world-class engineers have created a technology platform that is years ahead of the market, and we’re continually reaching new milestones – such as launching our Mobile API for Xbox, iOS and Android and adding advanced analytics and controls for our publishers.”
Related links:
Taboola.com Inc. – corporate site
Taboola – press release
Photo by Flickr user artist in doing nothing, used under Creative Commons license
