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Ustream Hosts the Dancey Dance
Live interactive broadcast platform Ustream has been chosen to host a Yo Gabba Gabba! virtual birthday party on Sept. 9, an event that otherwise...
Short-Form Service Quibi Secures $100M In Ad Sales & Signs Up...
Deadline reports: "Short-form digital service Quibi has already secured around $100M in advertising with six high-profile launch brands launching on the service. Jeffrey Katzenberg and Meg...
Pandora Set To Launch Interactive Voice Ads
Hypebot reports: "A fundamental part of the music business, advertising's latest evolution is arriving at Pandora in the form of interactive voice ads, built...
Social ad company Smartly.io sells a majority stake to Providence Equity...
TechCrunch reports: "Smartly.io, a company helping advertisers automate their campaigns across Facebook, Instagram and Pinterest, has sold a majority stake to Providence Equity Partners...
Facebook Ad Boycott Is “a Big Nothing” in Terms of Financials,...
The Hollywood Reporter reports: "A growing advertising boycott of Facebook and its Instagram unit over the social media giant's handling of racism, violence and...
Google and Facebook: Digital ad market is avoiding coronavirus disaster
VentureBeat reports: "Reports of the demise of the digital advertising market due to the coronavirus outbreak appear exaggerated as the tech giants dominating the...
Viacom Launching 14 Free Channels on Pluto TV, Sets Broad Digital...
Variety reports: "For Viacom, the future of television has an increasingly online sheen. The media conglomerate is bringing a slew of content from its flagship...
YouTube 2023 Upfront: Platform To Launch Unskippable 30-Second Ads On TVs,...
Variety reports: "YouTube’s biggest ad innovation for 2023? It might be borrowing a well-worn page from old-fashioned linear TV. At the YouTube Brandcast upfront...
Inside Plex’s Quest to Become a One-Stop Shop for Digital Media
Variety reports: "Get ready for yet another ad-supported video service: Media center app maker Plex is gearing up to add free movies and TV...
NBCUniversal Ad Chief Linda Yaccarino Responds To Advertisers’ Upfront Demands
Deadline reports: "In an open letter to advertisers Monday, NBCUniversal ad chief Linda Yaccarino offered a response to recent demands that media companies shift...
