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CBS Faces New Super Bowl Ad Plays Thanks To Nickelodeon Simulcast
Variety reports: "Selling commercials for the Super Bowl, once one of the least complicated processes in modern media is growing infinitely more complex. In...
Monetizr Raises $4M To Replace Intrusive Game Ads With Engaging Brand...
GamesBeat reports: "Monetizr has raised $4 million to replace intrusive in-game ads with engaging brand experiences. Monetizr is an advertising experience platform that aims...
Spotify Boosts Its Advertising Business With WPP Partnership
Music Ally reports: "While Spotify’s subscription price rises have grabbed headlines recently, the company remains keen for advertising to generate a bigger share of...
Fubo Reaches 1.2M Subscribers In North America And Sees “Green Shoots”...
The Hollywood Reporter reports: "Fubo saw subscriber and advertising growth in its second quarter, as price increases and sports demand bolster its results. In...
Redbox Inks TikTok Deal To Stream Trending Videos, Serve Ads On...
Variety reports: "Redbox’s newest addition to its famous DVD kiosks: viral TikTok videos. Redbox, looking for a new way to turn heads and generate...
As Sports Ad Market Stays Hot, Warner Bros. Discovery Bets Big...
The Hollywood Reporter reports: "The weather in Las Vegas on Thursday is scorching, with a high of 102 degrees. It’s the type of weather...
Peacock Swipes Right On Ad Deal With Tinder’s Match Group
The Hollywood Reporter reports: "One of the benefits of dating around? A free subscription to Peacock, thanks to an advertising deal between dating app...
Discord Expanding Monetisation Options With Media Channels
Eurogamer reports: "Discord is expanding its server subscription options with new ways to monetise. Subscriptions have been available since December, allowing creators to monetise...
Google Launches AI-Powered Advertiser Features In Push For Automation
Reuters reports: "Alphabet's Google said on Wednesday it is launching two new artificial intelligence-powered features for advertisers that will automatically find the best ad...
Amazon Prime Reportedly Weighing Ad-Supported Streaming Tier-Joining Netflix And Disney
Forbes reports: "Amazon is planning to launch a tier of its Prime Video streaming service that is advertising-supported, the Wall Street Journal reported Wednesday,...
