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U.S. Ad Forecast For 2024 Raised On Improved Economic Outlook, Digital...
The Hollywood Reporter reports: "The U.S. advertising market is looking healthier now than in December, media investment company Magna signaled Thursday, raising its 2024...
Discord To Start Showing Ads In The Coming Week After Resisting...
Neowin reports: "Popular gaming social media platform Discord Is no longer going to be one of the rare ad-free havens of the tech market....
Roku, NBA Team Up For First NBA FAST Channel
Next TV reports: "With the playoffs approaching, Roku and the National Basketball Association said they are launching the first NBA free ad-supported streaming television...
NBCUniversal Expects Advertising Record For 2024 Paris Olympics, Will Benefit From...
The Hollywood Reporter reports: "The 2024 Paris Olympic Games are shaping up to be a blockbuster for NBCUniversal. According to Dan Lovinger, president, Olympic...
SkyShowtime And Paramount Advertising International Announce Exclusive Ad Sales Partnership
Broadband TV News reports: "SkyShowtime and Paramount Advertising International have announced an exclusive deal for Paramount to handle SkyShowtime’s advertising sales across all of...
Tubi Teams With DAZN For Sports As Free TV Service Continues...
Digital Trends reports: "Not that Tubi was exactly lacking for anything to watch, but the free (as in ad-supported) streaming service just added a...
TikTok Will Stop Paying People To Watch Videos Every Day
The Verge reports: "TikTok Lite users in Europe will have to find another way to earn an extra 38 cents a day. The light...
TelevisaUnivision Is Latest To Adopt Technology That Lets TV Viewers Shop
Variety reports: "Spanish-language giant TelevisaUnivision is the latest TV company trying to turn its viewers into rabid shoppers. The company has struck a partnership...
Roku OS Home Screen Is Getting Video Ads For The First...
Ars Technica reports: "Roku CEO Anthony Wood disclosed plans to introduce video ads to the Roku OS home screen. The news highlights Roku’s growing...
Roblox Opens Immersive Video Ad Format To All Advertisers
GamesBeat reports: "The Roblox Corporation announced today that its video ads are opening up for all advertisers who wish to join. This allows brands...
