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CNN May Launch Its Own Digital News Platform to Compete With...
Hollywood Reporter reports: "The details are still murky, but CNN has recently created a new internal group called NewsCo that is developing a suite...
Squarespace Acquires Social Media Authoring Startup Unfold
TechCrunch reports: "Over the past year or two, Squarespace has been expanding beyond website-building with new products like email marketing and its first acquisition...
Banijay Close to Securing $2.2 Billion Deal for Endemol Shine
Variety reports: "Banijay Group is on the verge of sealing a deal for production and distribution powerhouse Endemol Shine, sources tell Variety. Vivendi-backed Banijay...
Roku to Acquire Video Ad Platform dataxu for $150 Million
Hollywood Reporter reports: "Streaming media firm Roku said Tuesday that it has agreed to acquire Boston-based dataxu, a video advertising platform that enables marketers...
Digital Ad Spend Reached $57.9B in the First Half of 2019,...
TechCrunch Reports: "During the first six months of 2019, advertisers spent $57.9 billion on U.S. digital advertising, according to the latest report prepared by...
Snap’s Stock May Surge Following Results Amid Improving Subscriber Growth
Forbes reports: "Shares of Snap Inc. (SNAP) have had a fantastic run in 2019, with the stock more than doubling. But with earnings for...
CBS-Viacom Merger Details Revealed, Shares to Trade on Nasdaq
Variety reports: "Negotiations between CBS and Viacom went down to the wire on the day the long-gestating transaction was finally sealed on Aug. 13....
Netflix Stock Gets Downgrade, Analysts Cut Price Targets
Hollywood Reporter reports: "Wall Street analysts on Thursday morning shared their takeaways from Netflix's third-quarter earnings report and outlook for the fourth quarter, published...
Hollywood Merger-Mania Hits Business Management
Hollywood Reporter reports: "Over the past few years, many of Hollywood's top business management firms have consolidated — and several of them have rolled...
TV Ad Rates (But Not Ad Revenue) Are Dropping
Forbes reports: "Each year, Ad Age releases a report on the cost to advertise a 30-second commercial, by regularly scheduled primetime program across the...