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San Francisco
– Placecast, a provider of location-based mobile marketing services, has raised
$3 million in its second round of funding, TechCrunch reported.

Investors
included Quatrex Capital, ONSET Ventures and Voyager Capital.

Founded in 2005,
San Francisco-based Placecast’s ShopAlerts service enables retailers to deliver
marketing text messages or other alerts when customers come into the vicinity
of their stores.

Consumers must opt-in to receive the marketing messages, from
Placecast clients including REI and American Eagle Outfitters.

The company will
use the funds to accelerate deployment of its ShopAlerts service.

 

Related Links:
http://snipurl.com/v0u4t

(TechCrunch)

http://www.placecast.net

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