Calif. – Streaming radio service
Pandora said on Monday that Starbucks, Lexus and Budweiser have signed on to
use its new Pandora iPad advertising platform. The platform will allow
advertisers to exploit streaming video and audio, with Starbucks, for instance,
offering iPad owners the ability to "build their however-you-want-it
Frappucino beverage, which then generates a radio station playlist matched to
the user’s beverage taste."