Zimbio Inc. has raised $8.9 million in a Series B round of funding. That’s a lot of celebrity photos for its popular entertainment website Zimbio.com and beauty do’s and don’ts site StyleBistro.com. The round is a combination of equity and debt financing led by Menlo Ventures, with participation by Great Oaks Venture Capital, Fenwick & West Investments, Draper Associates and Comerica Bank.
Zimbio said the funding will be used to ramp up its product and editorial staff, build out its media sales team, and fund upcoming product launches.
The company recently redesigned both of its sites, which together attract more than 30 million unique monthly global readers (according to Quantcast).
“We’re convinced that Zimbio has built the best editorial tools in the industry and can publish multimedia experiences at an unmatched scale,” said Menlo Ventures managing director John Jarve.
“Our investors recognize that people are consuming digital content in fundamentally new ways, and Zimbio is positioned to win big in the changing media landscape,” said Tony Mamone, CEO at Zimbio Inc. “We’ve found a successful formula to quickly build top-ranked properties by publishing deeply engaging content at an unparalleled scale. This funding will allow us to aggressively expand our teams, technology, and product offerings.”
Zimbio – official site
StyleBistro.com – official site
Photo by Flickr user Gisela Giardino, used under Creative Commons license