Honolulu
– Avatar Reality, the developer of the massively multiplayer online virtual
world platform Blue Mars, announced on Thursday that it has raised $4.2 million
in new funding, from investors including Henk Rogers and Kolohala Ventures.
Founded
in 2006, Honolulu-based Avatar Reality launched its Blue Mars 3D virtual world
platform in 2009.
It enables artists, game and application developers to create
and distribute 3D games and applications.
The company has now raised a total of
more than $13 million in funding.
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