The 30th Game Developers Conference today begins its week-long occupation of San Francisco’s Moscone Center. In addition to the usual collection of one- and two-day “summits” that precede the core Wednesday-Friday conference, this year’s GDC includes a new two-day program. "The Virtual Reality Developers Conference (VRDC) is a new event for creators of amazing, immersive VR (and AR) experiences."

Scherlis reports, "Even if you’re not certain what’s meant by the buzzwords “Virtual Reality” and “Augmented Reality”, you have surely heard their growing buzz. This year’s Game Developers Conference includes a two-day VR Developers Conference, and GDC’s Expo will feature at least 4 VR headsets and 70 VR games. While the game industry is consistently an early adopter of new interactive technologies, VR is already a multi-media phenomenon: a "virtual reality experience within Amazon Video" is in development, film festivals are featuring VR movies, and there’s a VR broadcast of the Coachella Music Festival. VR & AR are enjoying rapt attention from both industry press and general news media."

Variety reports "Based on my firsthand experience (navigating the waters of managers, digital managers, multichannel networks (MCNs), ad agencies and brands on behalf of talent) having a single sales representative for a digital star could be a good short-term start toward the solution to the “bad neighbor” problem but would not be a satisfactory long-term solution. To build this industry forward in a positive direction, a sales representative cannot be one that sells advertising/content across an entire network and at the same time, individually, on behalf of an influencer."

This week, DMW CEO Ned Sherman joins our friends at 3Pillar Global on their podcast The Innovation Engine to discuss 2016’s Digital Entertainment World Expo! The event is big on start-ups—tune in to hear how to get involved in DEW’s start-up competition. Technology is rapidly changing the entertainment, media, and event landscapes, including company structure and policy. DEW is the industry conference to come see what companies will be making a splash in the next year. Hear Ned share thoughts on last year's featured start-ups and details on DEW 2016!

Our exciting new NYC Event--New York Media Festival (NYME)--will be held in NYC October 6-9, 2015, and combines the long-standing DMW Week conferences (NY Games Conference, Digital Music Forum and Future of Television) with Innovation Stage & Expo, Un-Conference Sessions and Start-up Competition, being produced by our partner Empiricly, producer of festivals, conferences and the popular #techdrinkup, as well as a city-wide Tech-Media Crawl and After-Parties. We expect the event to bring together over 2,000 creators, innovators, startups, executives and leaders in Entertainment, Media and Innovation for 4 exciting days in NYC.