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Dolphin Entertainment, FTX Launching NFT Marketplace for Sports and Entertainment Brands

Variety reports: "Dolphin Entertainment and West Realm Shire Services Inc., owner and operator of FTX.US, are teaming up to create an NFT marketplaces for...

Comcast Expects to Make Profit on Tokyo Olympics, Despite Travails

Variety reports: "TV ratings have fallen, top athletes have dropped out and live crowds aren’t around to cheer, but executives at Comcast still believe...

As in-game ads expand, ad tech firms look to level up...

Digiday reports: "As gaming has gained in popularity during the COVID-19 pandemic, advertisers are moving further into games as a way to reach gamers...

Shopify allows merchants to sell NFTs directly through their storefronts

TechCrunch reports: "Shopify has made it possible for eligible sellers to sell NFTs (non-fungible tokens) via its platform, which opens up a whole new...

Twitter launches US e-commerce pilot that lets users shop from profiles

TechCrunch reports: "Twitter this morning will launch a pilot in the U.S. aimed at testing the potential for e-commerce on its platform." Read more

Comcast Brings Hulu’s Live TV Service to Xfinity Flex

Variety reports: "Cable giant Comcast, like other traditional pay-TV providers, has been steadily losing video subscribers the last several years." Read more  

Second-Screen Olympics: Snapchat, Twitch and Twitter Flood the Zone With Tokyo...

The Hollywood Reporter reports: "In a bid to drive younger audiences toward watching the Tokyo Games on its streaming platform Peacock, NBCUniversal is counting...

Salesforce completes $27.7B Slack acquisition

VentureBeat reports: "Salesforce has now officially completed its Slack acquisition, nearly eight months after first announcing plans to acquire the team communication platform for...

Warner Chappell Production Music Launches Global Rebrand

Music Business Worldwide reports: "Described as the company’s “biggest transformation in a decade”, the production music house has also expanded its executive team and...

Why Overtime is banking on third-party metrics to grow its roster...

Digiday reports: "Overtime, a digital sports brand was born on social media in 2016, and set its sights on growing online video to achieve...