marketing
Home marketing
MTV, Foursquare Partner on STD Test "Check-in" Badge
New York - Viacom's (NYSE: VIA) MTV on Tuesday announced a partnership
with location-based social network Foursquare, that will award young people who
"check-in" at health clinics...
PR Firm Reverb Settles With FTC Over 'Fake' iTunes Reviews
Washington - Reverb Communications, a public relations firm
that serves video game companies, has settled charges from the Federal Trade
Commission (FTC) that it posted phony...
Kanye West to Release a New Track Every Week via Twitter
Los Angeles - Kanye West has announced plans to release one
new song each week between now and Christmas via Twitter. The "G.O.O.D.
Friday" promotion, named...
Brand Affinity Technologies Lands $20 Million
Irvine, Calif. - Brand Affinity Technologies (BAT), a
provider of celebrity brand marketing services, announced on Tuesday that it
has raised $20 million in a third...
Euro RSCD Buys Web Marketing, Design Firm Congruent Media
Chicago - Euro RSCD 4D Discovery, a provider of data
analytics, CRM and behavioral marketing services, announced on Monday that it
has acquired Web marketing and...
Universal Music Videos Return to MTV Sites for VMA Voting
New York - Universal Music Group, which recently pulled its
music videos from websites owned by Viacom's (NYSE: VIA) MTV.com after the two sides failed
to...
Mobile Marketing Firm ArX Acquires Distributive Networks
McLean, Va. - ArX Mobile, a mobile marketing firm, said on
Tuesday that it has acquired D.C.-based counterpart Distributive Networks, as
well as its Tusk Mobile...
Online Local Marketing Software Firm G5 Gets $15 Million
Bend, Ore. - G5, a provider of online marketing and
advertising software, announced on Tuesday that it has raised $15 million in
its first round of...
"American Idol" Ditches Sony for Universal for Music Sales
Los Angeles - The producers of "American Idol"
have signed a new multi-year distribution and marketing agreement with major
record label Universal Music Group, replacing a...
Paramount Planning 3D Feature Biopic of Justin Bieber
Los Angeles - Viacom's (NYSE: VIA) Paramount Pictures plans to release a
3D film biopic on teen singer Justin Bieber next Valentine's Day, Deadline.com
reports. Bieber will...
