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SkyShowtime And Paramount Advertising International Announce Exclusive Ad Sales Partnership
Broadband TV News reports: "SkyShowtime and Paramount Advertising International have announced an exclusive deal for Paramount to handle SkyShowtime’s advertising sales across all of...
TikTok Launches Global Ticketing And Music Discovery Partnership With AXS
Music Week reports: "TikTok has formed a global ticketing partnership with AXS. The feature is now live in the UK, US, Sweden and Australia....
NBCUniversal Expects Advertising Record For 2024 Paris Olympics, Will Benefit From...
The Hollywood Reporter reports: "The 2024 Paris Olympic Games are shaping up to be a blockbuster for NBCUniversal. According to Dan Lovinger, president, Olympic...
Uber Eats Launches A TikTok-Like Video Feed To Boost Discovery
TechCrunch reports: "Uber Eats is launching a TikTok-like short-form video feed to boost discovery and help restaurants showcase their dishes. Uber Eats’ Sr. Director...
Tekken 8’s Chipotle Partnership Allows Players To Earn Coins By Eating
GamesBeat reports: "Chipotle Mexican Grill announced today it’s partnering with Bandai Namco to offer a new promotion for Tekken 8 players. Starting today, Tekken...
Roku, NBA Team Up For First NBA FAST Channel
Next TV reports: "With the playoffs approaching, Roku and the National Basketball Association said they are launching the first NBA free ad-supported streaming television...
Grin Unveils Activation Benchmarking Tool For Scalable Influencer Marketing
GamesBeat reports: "Grin has unveiled its Activation Benchmarking tool, empowering brands to launch measurable and scalable influencer marketing programs. Sacramento, California-based Grin has built...
Gen-AI Search Engine Perplexity Has A Plan To Sell Ads
ADWEEK reports: "Generative AI search engine Perplexity, which claims to be a Google competitor and recently snagged a $73.6 million Series B funding from...
Discord To Start Showing Ads In The Coming Week After Resisting...
Neowin reports: "Popular gaming social media platform Discord Is no longer going to be one of the rare ad-free havens of the tech market....
U.S. Ad Forecast For 2024 Raised On Improved Economic Outlook, Digital...
The Hollywood Reporter reports: "The U.S. advertising market is looking healthier now than in December, media investment company Magna signaled Thursday, raising its 2024...
