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‘Go where their audiences are’: Why some brands are ‘prioritizing TikTok’...

DigiDay reports: "When it comes to influencer marketing some brands — particularly those targeting Gen Z — are starting to consider using TikTok creators...

Will 5G and Web 3.0 Usher in a New Copyright Crisis...

Variety reports: "In the ten years between 1999 and 2009, annual recorded music revenues in the U.S. (the world’s biggest market) collapsed from $14.6...

Jam City reportedly going public at $1.2 billion valuation

Gamesindustry.biz reports: "Mobile developer Jam City is reportedly acquiring Montreal-based studio Ludia, with the two companies combining with special purpose acquisition company DPCM Capital...

Universal Music, Triller Bury the Hatchet With Worldwide Licensing Deals

Variety reports: "After a months-long standoff, Ryan Kavanaugh’s Triller short-form video platform and Universal Music Group announced worldwide licensing agreements that span recorded music...

China Media Earnings: Baidu Profits Rebound, Live-Streamers Stalled

Variety reports: "Baidu was once one of the big three entertainment tech firms in China and remains the majority owner of streamer iQIYI. But...

Facebook debuts ‘Live Shopping Fridays’ featuring beauty, fashion and skincare brands

TechCrunch reports: "Facebook wants to whet consumers’ appetite for live streamed shopping with this week’s launch of “Live Shopping Fridays” event series, which will...

Twitter Announces Content Pacts With NBCU, MLB, Genius, Billboard and More

Variety reports: "Twitter, at its virtual NewFronts presentation Wednesday for marketers, unveiled an expanded lineup of new and renewed premium video content deals, spanning...

Clubhouse Funds Slate Of Original Audio Pilots

Deadline reports: "Clubhouse, the buzzy audio social network, is moving into original programming. The platform, which has seen an influx of members from Hollywood...

Coinbase now lets you buy cryptocurrency with your PayPal account

The Verge reports: "Coinbase has added the option for users to buy cryptocurrency using their PayPal accounts in the US, the company has announced." Read...

TikTok Names New CEO and Chief Operating Officer

Variety reports: "TikTok announced a new CEO and COO, in what its Chinese parent company ByteDance said was “a strategic reorganization” to optimize the...