research
Home research
Non-Facebook Social Games Worth $5.6 Billion by 2014 [with infographic]
A new study looked at social games and found that while Asia is the largest social games market, non-Facebook platforms in Western markets will be responsible for nearly one-quarter of worldwide social gaming revenue within the next three years.
NFL's Social Media Scorecard: Could Do Better [with infographic]
The National Football League bans players, coaches and other team personnel from using social media during a several hour window around every game, but that doesn’t protect the players from themselves the rest of the time. Two that come to mind are Rashard Mendenhall (Pittsburgh Steelers) sharing, um, his unique perspective on Osama bin Laden, and Larry Johnson (ex-Kansas City Chiefs) insulting the coach, gay people and a fan.
Netflix Problems Go Deeper Than Cost [with video]
The bottom line of a new report is that Netflix may lose almost a third of its current subscribers. Raising prices on entertainment when customers aren’t confident they can pay more essential bills can be a regrettable necessity, but it needs to be handled carefully. The same goes for dramatic changes in what a subscription includes. Netflix did both of these things abruptly and confusingly, and now Magid Advisors, a unit of research firm Frank N. Magid Associates, has analyzed what it and other factors may cost the company.