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‘ET Live’ Platform Rebrands As ‘Mixible’, Will Launch With ‘Summer Of...
Yahoo Entertainment reports: "ET Live is going to face reality in its new incarnation. The internet service is rebranding as Mixible, described as an...
Netflix Teaming With Microsoft On New Ad-Supported Streaming Tier
Deadline reports: "Netflix revealed today that’s it’s teaming up with Microsoft to launch its new advertising-supported subscription plan. “In April we announced that we...
Beyoncé Joins TikTok, Bringing Her Full Music Catalog To The App
Variety reports: "Pop superstar Beyoncé has joined the short-form video app (link) — and her entire catalog is now available to TikTok users to...
Instagram Now Lets Creators Publish Feed Posts Just For Their Subscribers
The Verge reports: "After getting off to a small start with paid subscriptions for creators earlier this year, today, Instagram is announcing more features...
Disney Strikes A Big Adtech Deal With The Trade Desk As...
Tech Crunch reports: "Disney struck an advertising agreement with The Trade Desk, making it possible for brands to target automated ads across Disney’s linear...
YouTube TV Reaches 5 Million Subscribers
Social Media Today reports: "YouTube has announced a new milestone for YouTube TV, with its subscription content service now up to 5 million total...
IronSource To Merge With Unity
Games Industry Biz reports: "Engine maker maker Unity announced that it's entered a merger agreement with IronSource. IronSource is a platform that enables developers...
HYBE Strikes Global Content Deal With Disney, Including Exclusive Shows From...
Music Business Worldwide reports: "The Walt Disney Company Asia Pacific and Korean music giant HYBE have signed a global content deal. The agreement includes...
Spotify Acquires Heardle, The Wordle-Inspired Viral Music Trivia Game
Variety reports: "Spotify is adding buzzy music game Heardle to its arsenal — acquiring the daily name-that-tune website patterned on the massively popular Wordle...
Instagram Live Producer Will Allow You To Broadcast To Instagram From...
Unlimited Tech reports: "Today, Instagram has introduced a new tool that allows creators to broadcast on the platform through the desktop. With the new...