think piece
Home think piece
No, The NFT Backlash is Not Just Like Free-to-Play Backlash
Gamesindustry.biz reports: "New trends often encounter resistance in gaming that fades over time, but the pushback on blockchain gaming is different. The part of...
A Hospitable Metaverse Requires the Basic Building Blocks of Virtual Life
TechCrunch reports: "Meta’s stated mission is to seamlessly connect disparate environments like work, social media and gaming so it can allow people to effectively...
How Netflix Built Its Real Time Data Infrastructure
Venture Beat reports: "What makes Netflix, Netflix? Creating compelling original programming, analyzing its user data to serve subscribers better, and letting people consume content...
2022 is Shaping Up To Be One of Video Games Biggest...
Gamesindustry.biz reports: "2021 was the year we felt the effects of the pandemic. Big games were delayed as some developers struggled to adapt to...
How Disney is Using its Audience Data and Hulu’s Ad Tech...
Digiday reports: "Many media companies, for years, have been talking about trying to compete with the likes of Google and MEta for advertisers' dollars....
New Report Underlines the Importance of Social Media in Connecting with...
SocialMediaToday reports: "Consumer expectations are rising, as is the importance of shared brand values, according to the latest data from market research provider Qualtrics....
We’re Building a Social+ World, But How Will We Moderate It?
TechCrunch reports: "Social is not just what you do on Facebook anymore; it’s what you do in every single app you use. Think of...
In the Metaverse, Brands’ FOMO is Competing with Consumers Burnout
Digiday reports: "Marketers are experiencing FOMO around the metaverse, sparking a wave of brand activity, from branded in-game characters to non-fungible tokens, across a...
Nasdaq Ends First Week of 2022 Down More Than 4% as...
Variety reports: "The Nasdaq closed Friday down more than 4% from where it opened Monday and almost 1% for the day, marking a rough...
Why NFTs Should Be Seen as Worldbuilding Opportunities for Brands
VentureBeat reports: "Brands planning to sell NFTs in 2022 face stiff competition and rising holder expectations. Some successful NFT projects like World of Women...
