San Francisco – Google (NASD: GOOG) sold about 20,000 of its Nexus One
smartphone during its first week on sale from the company’s website — far
below first-week sales of competitors like the Motorola Droid (250,000 units)
and the Apple iPhone 3G S (1.6 million units), according to data from mobile analytics
The figures mean that the Droid outsold the Nexus One by more than
12 times in its first week out, while the iPhone 3G S sold 80 times as many
Flurry notes that Google did not spend a great deal on launch marketing,
compared with Verizon’s $100 million campaign to launch the Droid, and did not
launch the Nexus One before the holiday shopping season.
Google declined to
comment on the Flurry figures for Wired.com, and a spokesperson said the
company is not disclosing sales data for the Nexus One.