Google is still the unquestionable leader when it comes to search, but the latest report from Experian Hitwise found that Bing is on its way to claiming a third of that traffic.
Looking at April 2012, Experian found that Google had 64 percent of all U.S. searches, down 5 percent year-over-year, while Bing and Bing-powered searches are up 11 percent for a tad over 30 percent.
Bing under its own brand accounts for 14.32 percent, a 16 percent increase over the same period last year.
Yahoo Search, meanwhile came in with 15.4 percent of all searches, leaving 6 percent for the 65 other search engines in the Hitwise Search Engine Analysis combined. (See the chart, below.)
Looking at the number of words people enter into the query box, the report found that one-word searches were the most popular, amounting to 28.63 percent of all queries and a 19 percent increase year-over-year.
Experian – media summary
Photo by Flickr user jonathanb1989, used under Creative Commons license