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TelevisaUnivision To Launch ViX Premium Tier With Ads
Next TV reports: "TelevisaUnivision said it plans to launch an ad-supported version of the premium tier of its ViX streaming service this year. The...
Prime Video Ad Tier Launching With Competitive CPMs
AdWeek reports: "Prime Video’s ad tier is on the way, and Amazon is trying to make advertisers and viewers an offer they can’t refuse....
NBCUniversal Rolls Out AI-Driven Advertising Tool One Platform Total Audience
The Hollywood Reporter reports: "Artificial intelligence is coming for TV advertising. NBCUniversal on Monday used CES to unveil the latest update to its One...
Walmart And Unity Team Up To Bring Immersive Commerce For Physical...
GamesBeat reports: "Walmart and Unity have partnered to integrated immersive commerce into games and apps. With it, players can buy Walmart physical goods from...
T-Mobile Adds Free Hulu To Its Premium Plan
The Hollywood Reporter reports: "Many T-Mobile customers will soon be getting a significant streaming perk: free access to Hulu. The telecom giant says that...
Amazon Prime Video Will Start Showing Ads On January 29th
The Verge reports: "Earlier this year, Amazon announced plans to start incorporating ads into movies and TV shows streamed from its Prime Video service,...
Tokens.com Launches Platform For Advertising Within Virtual Gaming Worlds
PYMNTS reports: "Tokens.com has launched a proprietary eCommerce platform that allows product placement and advertising within virtual gaming worlds like Roblox and Fortnite. The...
Microsoft May Enter New Markets With Ad-Supported Game Streaming
Games Industry Biz reports: "Microsoft could expand to new markets with ad-supported game streaming. As reported by TweakTown, the comments were made by Xbox...
Amazon Prime Video Prepares To Introduce Ads With IPG Mediabrands Collab
Ad Week reports: "Early next year, Amazon will introduce advertising across the content within its Prime Video platform, becoming one of the last major...
Layer AI Raises $1.8m In Funding
Games Industry Biz reports: "Layer AI has announced that it has raised $1.8 million in a seed funding round. The Games Fund, The Games...
