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ReachTV Working With Transmit To Create Ads In Live Sports
Next TV reports: "Streaming network ReachTV said it is working with tech company Transmit to create new advertising formats during live sports events. Transmit’s...
Roku To Launch FAST Premium Sports Channel
Yahoo! Tech reports: "Roku has unveiled plans to launch a free, ad-supported premium sports channel on Aug. 12. The Roku Sports Channel will feature...
Viewers Warm To Ad-Supported Streaming Service
Broadband TV News reports: "Almost half (49%) of households are now willing to accept ads for a cheaper streaming service, according to Kantar’s latest...
Microsoft Is Removing Ads From Skype
The Verge reports: "Microsoft is making Skype ad-free in an update that will rollout to users across all platforms soon. The update also includes...
Paramount Advertising Launches Self-Service Platform For Smaller Businesses
Next TV reports: "Paramount Advertising said it launched its self-serve ad buying platform, designed to attract more ad dollars from small and mid-sized businesses...
Two-Thirds Of Gamers Say In-Game Ads Don’t Negatively Affect Their Experience,...
Variety reports: "Two in three gamers say in-game ads “positively or neutrally” affect their gaming experience, and 45% of gamers don’t mind watching regular...
Global Ads Lift Entertainment And Media As Game Industry Recovers |...
GamesBeat reports: "Despite economic headwinds, technological disruption and increased geographic and industry competition, the global entertainment and media (E&M) industry grew in 2023, with...
Sling TV Puts Ads Over Your Screen When You Pause
Cord Cutters News reports: "Today DISH Media announced that it is adding new Pause Ads on your screen when you pause live video on...
Netflix Is Starting To Phase Out Its Cheapest Ad-Free Plan
The Verge reports: "Netflix is following through on its plan to phase out its cheapest ad-free tier for existing subscribers. As spotted in numerous...
MoviePass Receives Investment From Comcast’s Forecast Labs
Variety reports: "MoviePass, a movie-theater subscription service that emerged from bankruptcy with its original founders at the helm, has received an equity investment from...
