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Gamers Seek Relaxation, Favor Mobile Devices And Watch Game Streams |...
GamesBeat reports: "Gamers are playing for relaxation. They’re favoring mobile devices, and many of them are watching game livestreams. The results come from a...
Dentsu Uses VideoAmp As Currency In Multi-Network Ad Campaign
Next TV reports: "In another milestone towards an alternative to Nielsen that can be used by media buyers and advertisers, Dentsu said that it...
ChatGPT Mobile App Sees Record 15.6Mn Downloads, $4.6Mn Revenue In September,...
The Tech Portal reports: "The popularity of ChatGPT saw OpenAI roll out a mobile-only version of the AI-powered chatbot earlier this year. And the...
FAST Is Making Streaming TV Look More Like Traditional TV
Next TV reports: "A new study suggests that streaming television is starting to look a lot like old-fashioned television, with viewers flipping apps (instead...
Streaming Now Accounts For 98% Of US-Based Latin Music Recorded Revenues
Digital Music News reports: "Last week, the Recording Industry Association of America (RIAA) released a general US music mid-year revenue report. Today, the RIAA...
20% Of SVOD Users Resubscribed To A Service They Previously Canceled
Next TV reports: "Consumers who cancel a subscription video-on-demand service frequently return, a new report from Aluma Insights found. In the past year, 20%...
‘Live TV’ Remains The Default Viewing Choice Of Most U.S. Consumers…...
Next TV reports: "Forty percent of TV viewers said that their TV default was a subscription video on-demand (SVOD) service such as Netflix ....
Generative AI Will Account For Half Of Game Development In 5...
GamesBeat reports: "Generative AI will grow from less than 5% of game development now to 50% or more in the next five to 10...
Potential Boon For Amazon And ‘NFL Thursday Night Football’: Nielsen To...
Next TV reports: "Nielsen says it will start incorporating first-party audience performance data from streaming companies for live events, a notable boon for Amazon...
Linear TV Viewing Drops Below 50% Of U.S. Television For First...
Variety reports: "Broadcast and cable TV dropped to a new low in July 2023 in terms of total share among American viewers — dropping...
