advertising

Home advertising

Shazam Unlocks USA Net's 'Covert Affairs' Content

USA Networks’ spy drama series "Covert Affairs" will be the first show during which viewers can Shazam to unlock exclusive video and photos, along with the new capability to purchase contextually relevant products. Other NBCUniversal properties are expected to follow.

Nook Tablet Comes with Netflix, Hulu Plus and Pandora

Netflix Inc. will be pre-installed on the new Nook Tablet announced Monday by Barnes & Noble Inc., making it simple for Netflix subscribers to watch movies and TV shows on their device. As part of the deal, Barnes & Noble will promote the Netflix application in its stores and through various other marketing activities.

Urban Airship Raises $15.1 Million from Verizon and Others

Urban Airship announced Sunday (Nov. 6) that it has raised $15.1 million in Series C funding from strategic investors salesforce.com and Verizon as well as existing investors Foundry Group and True Ventures, brings the mobile infrastructure and apps company’s total funding to $21.6 million.

Poynt Names Millette President, Bentham Chairman

Mobile local search and advertising company Poynt Corp. announced several changes to its executive suite, including Yves Millette appointed president and Craig Bentham was named chairman of the board of directors.

Kickanotch Mobile Secures $1.1 Million for Management Platform

Mobile media application, marketing and ad network company Kickanotch Mobile secured $1.1 million in initial funding led by 42 Ventures, with participation from unnamed other strategic media and technology investors.

'Parks and Recreation' Takes Online-Only Road Trip [with clip]

Andy and April, the recently married lovebirds from NBC’s hit comedy "Parks and Recreation," have embarked on a cross-country drive. The trip is being documented in an online extension of the show that includes five webisodes, along with an interactive map that showcases user-submitted photos of places along the route.

Revamped Univision.com Has More of Everything [with promo video]

The Univision.com homepage went live with a total redesign today (Nov. 3), enhancing its interactive features, improving mobile access, and pumping it full of more exclusive video and other content. It's the most-visited Spanish-language website among U.S. online Hispanics.

ShopSavvy Secures $7 Million, Led by Facebook Co-Founder

Mobile shopping assistant ShopSavvy has secured $7 million in initial funding led by Eduardo Saverin, Facebook co-founder and private investor, who will join the company’s board of directors. ShopSavvy will use the financing to open a new office in San Francisco and expand the company's engineering team.

Tapjoy Cuts Through App Clutter [with walkthrough video]

Mobile ad network Tapjoy launched its new personal app marketplace, a way of sifting through app clutter by offering individualized recommendations to users. The service uses factors including ratings, previous app usage, and which apps are being used by friends.

Yahoo! Optimizes Personalization in New Products [with demo]

Yahoo! Inc. launched several new mobile, tablet, and PC products today (Nov. 2) as part of the company’s philosophy of delivering the Internet to each of its users in a personalized digital experience.