marketing

Home marketing

ITV Refreshes Brand To Lend Equal Weight To Broadcast And Streaming

The Drum reports: "UK commercial broadcast ITV has launched a unified brand across its channels ahead of its launch of ITVX on December 8....

Vevo To Launch Six New Channels On Hulu Live TV

Music Business Worldwide reports: "US subscription TV network Hulu has added six new channels to its Live TV service from music video platform Vevo....

Deadline’s Sound & Screen Film Streaming Site Launches

Deadline reports: "Deadline’s Sound & Screen Film award-season event last week showcased the music and scores from nine buzzy awards-season movies, with composers and...

Amazon Launches ‘Sports Talk’ On Prime Video To Give Sports Fans...

Tech Crunch reports: "Today, Amazon Prime Video announced the launch of “Sports Talk,” a live daily programming block dedicated to 12 hours of sports-talk...

Nike Is Still Trying To Make NFTs Happen With .Swoosh

The Verge reports: "Nike’s still planning to get in on the non-fungible token (NFT) game, even though the NFT market is plummeting and the...

Ex-Epic Devs Raise $4.1M For New Studio Noodle Cat

Games Industry Biz reports: "Noodle Cat Games today announced that it has raised $4.1 million in seed funding as it attempts to build a...

AI Music Startup Boomy Has Been Used To Create 10m Songs

Music Ally reports: "We’ve seen a flurry of announcements from streaming services recently about their catalogues reaching 100m tracks: Apple Music, Amazon Music and...

Chris Rock Is Set To Be The First To Perform Live...

Tech Crunch reports: "After Netflix’s historic launch of an ad-supported tier, a very unexpected move from the streamer, Netflix will make history again with...

Hulu With Live TV Adding Hallmark, Weather Channel To Lineup

The Hollywood Reporter reports: "Hulu with Live TV is expanding its channel lineup. The Disney-owned virtual multichannel video provider (vMVPD) is adding 14 new...

TikTok Is Testing Its Long-Awaited In-App Shopping Feature

The Verge reports: "TikTok’s in-app shopping feature is finally beginning to roll out in the US market. The company began testing its TikTok Shop...